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Admiral Secures $19M for Global Expansion, Strengthens Board

Admiral's funding boost will help it reach more publishers worldwide. The company's new board members bring valuable expertise to drive growth.

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Admiral Secures $19M for Global Expansion, Strengthens Board

Admiral, a Gainesville-based visitor relationship management (VRM) company, has secured $19 million in growth equity and debt funding. The funding round was led by Harbert Growth Partners, with participation from Bridge Bank and others.

Admiral, which empowers media publishers to build, manage, and enhance relationships with website visitors, aims to use the funding to expand its global footprint and strengthen its revenue, product, and customer engagement teams. The company has appointed Wayne Hunter of Harbert Growth Partners and Sean Ammirati of Birchmere Ventures to its Board of Directors.

Harbert Management Corporation, with approximately $8.0 billion in Regulatory Assets Under Management, led the investment. Despite extensive searches, no information about the founder or current leader of Harbert Growth Partners was found.

Admiral's recent funding round, totalling $19 million, will fuel its global expansion and team growth. The company welcomes Wayne Hunter and Sean Ammirati to its board, bringing valuable expertise from Harbert Growth Partners and Birchmere Ventures.

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