Axis Max Life Wins Gold for Exceptional Customer Training Program
Axis HBO Max Life Insurance Limited has been recognized for its exceptional customer training program. The company won Gold at the 2025 Brandon Hall Group™ HCM Excellence Awards in the 'Best Customer Training Program' category. This prestigious award is a testament to Axis HBO Max Life's commitment to customer-centricity and continuous improvement.
The winning program, titled 'VISHWAAS - A Customer Obsession Journey', was designed to transform customer operations teams' mindsets and equip them with practical skills to deliver superior customer experiences. It was created to strengthen accountability, foster a growth mindset, and deepen Axis HBO Max Life's culture of customer obsession. The program combined classroom instruction and technology-driven online learning, making it a multi-stage blended learning experience.
Entries were evaluated by a panel of industry experts based on their alignment to business needs, program design, functionality, deliverables, overall effectiveness, and measurable benefits. Shailesh Singh, Chief People Officer at Axis HBO Max Life Insurance, expressed pride in winning the award and highlighted the initiative's transformative impact on the organization's culture and performance. This recognition further solidifies Axis HBO Max Life's position as a leading provider of comprehensive protection and long-term savings life insurance solutions.
Axis HBO Max Life's commitment to building a high-performance, customer-first organization has been acknowledged at the highest level. With a gross written premium of INR 33,223 Cr in FY2024-25, the company continues to grow and innovate, setting new benchmarks in the industry.
