Business Mogul Doss Acquires Leading Shopify Inventory Manager Genie
In a significant move, Doss, an AI-native ERP platform, has announced the acquisition of Genie, a leading inventory management solution for Shopify. This merger aims to transform global e-commerce operations by integrating advanced, real-time, AI-driven inventory and supply chain management into a unified platform.
Genie, known for its empathetic approach and clear focus on product, has built a product with deep expertise in e-commerce operations and real innovation. The team's dedication has earned the trust of hundreds of Shopify brands, managing over $18 million in monthly supplier orders for more than 300 e-commerce brands.
Sebastiaan Debrouwere, Genie's founder, will join Doss as Head of Partnerships and Ecosystem. Wiley Jones, CEO of Doss, praised Debrouwere as the "perfect addition" to Doss's partner ecosystem. Debrouwere expressed excitement about amplifying Genie's mission at Doss.
Doss, which is revolutionizing ERP with an adaptive platform that empowers growth, recently secured $18 million in Series A funding in April 2025. The acquisition is expected to accelerate Doss's growth and support its partner-first expansion strategy.
The integrated platform will now include inventory, orders, accounting, and production solutions, thanks to the acquisition. This combination promises to enhance operational efficiency, scalability for fast-growing brands, and accelerated growth and market capture.
Existing Genie users will migrate to Doss’s enhanced platform with data security and continuity upheld, ensuring sustained service quality while unlocking new capabilities. The acquisition builds on Genie's $5.8 million seed round from August 2022 and represents a significant technological and strategic advancement in global e-commerce operations.
Luke Pappas, Partner at NEA, who supported Genie on its journey, is excited for its next chapter as part of Doss. The mission of Genie is to democratize operations for fast-growing e-commerce brands, and this acquisition brings that mission one step closer to reality, making sophisticated AI-native ERP solutions accessible to a broader market, thus driving efficiency, growth, and profitability across Shopify merchants and potentially other e-commerce platforms.
Sebastian Debrouwere, the founder of Genie, will now utilise his expertise in e-commerce investing to strengthen Doss's partnerships and ecosystem, as he joins Doss as Head of Partnerships and Ecosystem. The acquisition of Genie by Doss signifies a strategic investment in advanced technology to revolutionise finance and business operations, ultimately aiming to foster growth and profitability across various e-commerce platforms.
