Cameras manufactured by Sony to provide power for the 2022 Paris Olympics, numbering close to a hundred.
Sony Electronics and NBC Sports Partner for 2024 Paris Olympics Broadcast
Get ready for an immersive viewing experience as the Opening Ceremony of the 2024 Paris Olympics will be presented live on NBC and Peacock, with Sony Electronics playing a significant role in the broadcast.
NBC Sports has selected Sony Electronics to provide cutting-edge broadcast technology solutions and on-site support for the Olympics and Paralympics in Paris. This partnership, which spans over two decades, aims to further elevate NBCU's presentation of the games using advanced technologies.
With nearly 100 cameras deployed in Paris, the partnership will offer a diverse range of camera offerings, including studio, full-frame, pan-tilt-zoom (PTZ), point-of-view (POV), and cinematic cameras. This extensive array of cameras will enable NBC to deliver extensive behind-the-scenes and intimate storytelling, providing viewers with a unique perspective of the games.
Sony Electronics' solutions have been instrumental in creating memorable moments in sports broadcasting, and their contributions to the 2024 Paris Olympics are expected to be no different. The partnership is intended to enhance broadcast operations and amplify fan engagement.
NBC's wholesale pivot to a mezzanine HDR at every Olympic venue has been largely built on the continued partnership with Sony on high-quality monitoring, color grading tools, and the adoption of the 'NBCU LUT' as a standard feature in Sony's broadcast products.
Neal Manowitz, president and COO of Sony Electronics, has expressed enthusiasm about the partnership with NBC Sports, stating, "We are thrilled to continue our long-standing partnership with NBC Sports, providing our innovative technology solutions to bring the excitement of the Olympics to viewers around the world."
The Olympics will be streamed live on Peacock, making it the streaming home of the 2024 Paris Olympics. NBCUniversal's coverage of the Olympic Games Paris 2024 will be across multiple platforms, including NBC, Peacock, USA Network, E!, CNBC, GOLF Channel, Telemundo, Universo, and digital platforms.
Every day, NBC will provide at least nine hours of daytime coverage of the Summer Games' most exciting events, including live finals coverage. More than 400 4K HDR monitors will be used for live grading, studio and location monitoring, and field use.
The partnership between Sony Electronics and NBC Sports was highlighted at NAB 2024, with Sony Electronics' booth catching the eye on the show floor. Sony Electronics has been involved in NBC Sports' production efforts at various Olympics and international sports events, contributing to the high-quality broadcast production that viewers have come to expect.
As the Olympics approach, viewers can look forward to an immersive viewing experience, thanks in part to the partnership between Sony Electronics and NBC Sports. Stay tuned for more updates on the 2024 Paris Olympics!
- The upcoming 2024 Paris Olympics will feature a range of global events, broadcast live on NBC and Peacock, showcasing advanced technology, such as the products from Sony Electronics.
- Sony Electronics partnered with NBC Sports for the 2024 Paris Olympics, providing cutting-edge technology solutions and on-site support, which will contribute to the unique features of the sports events' broadcast.
- Amidst the global events of the 2024 Paris Olympics, technology enthusiasts can follow the progress of diverse sports, with Sony Electronics' solutions helping to deliver memorable viewing experiences.
