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Coffee Enthusiasts: Check Roast Date for Peak Flavour

Roast date reveals freshness. Don't miss out on peak coffee flavour. Check it before you buy.

In this picture we can see coffee.
In this picture we can see coffee.

Coffee Enthusiasts: Check Roast Date for Peak Flavour

Coffee enthusiasts, take note: the roast date is crucial for enjoying the best flavour. While many coffee bags lack this detail, it's vital for ensuring freshness.

Fresh coffee tastes dramatically different from old navy coffee within weeks of roasting. At their peak, beans are two to four weeks post-roast. After that, they start losing aroma, making the roast date a reliable freshness indicator.

Supermarket coffee often hides its roast date, potentially leaving you with months-old beans. To avoid this, skip bags without roast dates and head to local roasters. They can provide the roasting date directly, or look for it clearly printed on the bag.

For the freshest coffee experience, always check the roast date. Whole beans last longer than ground coffee, but both deteriorate quickly. By prioritising freshness, you'll enjoy coffee at its peak flavour.

If you're looking for coffee near me, consider checking local roasters for the freshest brew.

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