Connected Ski Slopes: IoT Technology for Enhanced Winter Sports Experiences
Decking the Slopes with Data: Partnership Between Parametric and Us for Smart Ski Resort Analytics Solutions
The landscape of technology is constantly evolving, and one sector that's making waves is Internet of Things (IoT). This innovation empowers businesses to track and understand real-time customer behaviors, transforming patterns into actionable insights for improved customer experiences.
The snow-kissed slopes are no exception! The ski-tourism industry is riding the crest of the Smart City wave, implementing solutions to analyze skier behaviors and patterns while they schuss down the mountains. These insights optimize operations, save unnecessary costs, assess the effectiveness of marketing schemes, and shape future infrastructure strategies.
Smarter Skiing
The Swiss mavericks at Parametric are fuelling the thriving Smart Ski Resort scene by providing a cutting-edge, camera-free, radar-based counting system. Strategically installed across ski resorts, these counters analyze skier distribution and patterns under all weather conditions, from sunshine to blizzards. Their robust solar-powered devices can function at temperature extremes as low as -30°C, making them indispensable for the chilly ski resort market. The radar-based counting system transmits data wirelessly over LoRaWAN®, ensuring seamless connectivity.
Our partners, Parametric, employ data gathered for a myriad of purposes:
- Monitoring and analyzing hill utilization trends throughout the season
- Benchmarking and analyzing utilization during special events
- Verifying and analyzing the effectiveness of promotional and marketing strategies
- Crafting an exceptional skiing experience for patrons
- Efficiently scheduling ski hill staff
To receive and process this critical data, we lend a hand with the KONA Micro Gateway. Our reliable, scalable gateway snags data transmitted by Parametric's counters, ensuring uninterrupted operation even during power outages. The KONA Micro gateway caters to customers seeking a Total Cost of Ownership that's as low as possible while delivering Carrier Grade performance and unparalleled scalability.
Putting Tech to the Test: Stubaier-Glestcher
Collaboratively, Parametric and us have unrolled the IoT LoRaWAN® network skier counter solution at the Stubaier-Gletscher (Stubai Glacier) ski resort in Austria. The data insights generated by the system help resort operators strike an intelligent balance, supplying customers with a peek into live ski hill conditions, closures, and occupancy as well as optimizing operational decisions. The resort's guests appreciate this high level of transparency, fueling their repeated visits to the slope monarch!
For more on Parametric's IoT solutions, pay their website a visit. If you wish to learn more about our comprehensive End-to-End IoT solutions, contact us!
- The radar-based counter system provided by Parametric, strategically installed across ski resorts, transmits data wirelessly over LoRaWAN® technology.
- To process the critical data transmitted by Parametric's counters, the KONA Micro Gateway from our company is utilized, ensuring uninterrupted operation even during power outages.