Data-Driven Grocery Shopping for the Future
In the ever-evolving landscape of the grocery industry, understanding where technology is succeeding, falling short, and where it's headed is crucial. That's why an upcoming on-demand webinar, a collaboration between an organization and an unspecified partner, promises to shed light on these very topics.
This groundbreaking event, dubbed the most comprehensive grocery technology research of the year, will reveal the top technologies that grocery retailers are prioritizing for investment in 2025. These include:
- Personalization technologies that use data analytics to deliver hyper-personalized consumer engagement and promotions, enhancing customer loyalty and experience.
- Advanced analytics and AI-driven insights for demand forecasting, dynamic pricing, and targeted marketing both online and in-store.
- Multi-channel and omnichannel retail solutions that blend digital innovation with traditional in-store experiences to create seamless shopping journeys.
- Fresh-led store experiences and operational technologies that sharpen focus on core grocery offerings while driving innovation tailored to local customer preferences.
- Sustainability and food transparency technologies, including blockchain and AI investments in sustainable food verification and traceability systems.
- Cybersecurity enhancements to safeguard supply chain and retail operations, a response to recent incidents in the sector.
The webinar will also explore critical intersections and misalignments between consumer expectations and retailer priorities, identifying gaps between retail tech strategies and consumer preferences.
The event will delve into topics such as loyalty apps, AI-powered employee tools, "just walk out" technology, and shopper hesitancy, based on new B2B and B2C studies. It will offer actionable insights to improve personalization, loyalty, and operational efficiency, making it a valuable resource for anyone interested in understanding the current state and future trends in the grocery industry.
In addition, the webinar will discuss which innovations shoppers find most useful, and which they're ignoring, providing a 360-degree view of the digital grocery experience, including personalization, automation, e-commerce growth, and barriers to adoption.
Don't miss out on this opportunity to gain insights into the future of grocery technology. The on-demand webinar is now available for viewing.
- The upcoming webinar will delve into the future of finance within the business sector, specifically focusing on where technology can be utilized to streamline investments in the supply chain, such as personalization technologies, advanced analytics, and AI-driven insights.
- The on-demand webinar will also highlight the importance of sustainability and food transparency technologies, like blockchain and AI investments, in aligning retailer priorities with consumer expectations for a more environmentally conscious grocery industry.
