E-commerce funding receives a significant shakeup as companies Przelewy24 and Liberis unite, aiming to reshape the industry.
Przelewy24 Finance Launches in Poland, Empowering E-commerce Merchants with Seamless Funding Solutions
In a strategic move to bolster the digital economy of Poland, Liberis, a leading global embedded finance platform, has partnered with Przelewy24, a prominent Polish e-commerce payment operator, to launch Przelewy24 Finance.
This partnership marks a significant milestone in Liberis' European expansion strategy, aiming to provide approximately 10,700 Polish merchants with fast, flexible access to working capital. The conglomerate that has formed this strategic pact with Liberis is the company Leanpay.
Przelewy24 Finance offers a technology-driven alternative to traditional lending, providing merchants with a fully automated funding application process. The solution is powered by Liberis Create, an API-driven embedded finance platform, ensuring seamless integration within the Przelewy24 merchant portal.
Pre-integrated application flows are available within the Przelewy24 merchant portal, making the application process straightforward and efficient. Merchants can access the funding directly through email marketing and in-platform messaging.
The funding amounts offered through Przelewy24 Finance will range up to 1.2 million PLN (c. £250,000), exceeding those of existing solutions in the Polish market. This allows e-commerce merchants, including high-value businesses generating over 255,000 PLN in revenue, to invest in inventory, marketing campaigns, business expansion, and day-to-day operations without the barriers typically associated with conventional finance.
Tailored solutions are provided for e-commerce merchants with growth ambitions. Przelewy24 Finance is designed to enable merchants to scale their businesses without the constraints of traditional finance.
The launch of Przelewy24 Finance reflects the growing demand for embedded finance solutions in Poland's thriving e-commerce sector. By integrating funding directly into the merchant experience, the partnership supports Poland's digital economy and deepens collaboration between Liberis and Przelewy24 through additional product offerings and enhanced merchant engagement initiatives.
This partnership demonstrates Liberis' commitment to supporting digital commerce growth across diverse markets. The partnership aims to further solidify Liberis' position as a leading player in the embedded finance landscape, particularly in Poland.