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Indian social gaming platform STAN secures $8.5 million in funding from Google and prominent Japanese gaming corporations

Creators can now construct and profit from audiences through shoutouts, subscriptions, and brand-focused activations, all thanks to Stan; publishers also receive native distribution enhanced by creator engagement.

Indian social gaming platform STAN secures $8.5 million in funding from Google and notable Japanese...
Indian social gaming platform STAN secures $8.5 million in funding from Google and notable Japanese gaming companies

Indian social gaming platform STAN secures $8.5 million in funding from Google and prominent Japanese gaming corporations

Indian social gaming platform STAN has announced that it has raised $8.5 million in a new funding round. This investment will be used to expand STAN's presence in mobile-dominant markets, particularly India, and to further develop its AI-led personalisations and creator tooling.

STAN offers publishers native distribution powered by creator engagement. The platform enables creators to build and monetise communities through shoutouts, subscriptions, and brand-led activations. This focus on empowering creators and enriching fan communities has been endorsed by the AI Futures Fund, which participated in the funding round.

David Benjamin, Co-Founder of the AI Futures Fund, expressed excitement about collaborating with STAN to bring their ideas to life. "We believe that STAN's vision for social gaming will redefine the way creators engage with their communities," he said.

Parth Chadha, Co-founder & CEO of STAN, stated that gaming is identity, conversation, and community for STAN. He emphasized that every decision at STAN is grounded in what drives real value for creators and communities. The user is at the center of every decision made by STAN, according to Chadha.

Chadha also mentioned that they are building the next billion-dollar social company out of India. He stated that STAN's core and center is India, and the platform is committed to making a significant impact in the Indian market.

Participants in the funding round include Bandai Namco Entertainment INC., Square Enix, Reazon Holdings, Google's AI Futures Fund, Aptos Labs, General Catalyst, GFR Fund, T-Accelerate Capital, and Pix Capital. Besides Google's AI Futures Fund, the last funding round for the Indian social gaming platform STAN included participation from other investors, but the specific names of these additional companies are not detailed in the provided search results. The focus in the sources is more on the impact of the Online Gaming Bill 2025 and statements from STAN's CEO, Parth Chadha, rather than listing all investors involved in the round.

STAN also plans to launch new integrations for publishers and partners looking to build inside gaming-led communities. The funds will also be used to further STAN's mission of building fast, focused, and user-first products.

Over the past two years, STAN has grown 25x through product-led growth. The company has been successful in creating a platform that brings together creators and their communities in a way that is both engaging and monetisable. With this latest funding round, STAN is poised to continue its growth and make a significant impact in the social gaming industry.

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