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Investing in Wine Shares Brings Surprising Advantages

Investor incentives are on the rise, particularly within the wine sector. Instead of just financial rewards, share ownership may now offer discounts, tastings, and access to exclusive events. Here's a look at four notable programs that combine investment with perks.

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Investor perks in the wine industry are on the rise, offering equity shares alongside discounts,...
Investor perks in the wine industry are on the rise, offering equity shares alongside discounts, wine tastings, and exclusive events, besides financial returns. Here's a rundown of the top four lucrative investment programs you should consider:

Investing in Wine Shares Brings Surprising Advantages

Investing in vino has never been more rewarding! These days, wine businesses are dishing out some tasty shareholder perks – beyond just potential financial profits. From discounted bottles, to exclusive tastings, and VIP events, numerous wine producers are treating their investors like royalty!

However, figuring out which companies offer such treats isn't always a walk in the vineyard. The majority of wineries are privately ran, especially the smaller to medium-sized operations. This means disclosures are scarce, making information about shareholder perks hard to find, even for public companies.

Luckily, there are some publicly traded wine companies shouting from the rooftops about their irresistible perks programs. Here's the lowdown on four of them, plus their benefits and stock ownership requirements:

  1. Willamette Valley Vineyards (WVVI, WVVIP): Shareholders owning at least 300 shares can revel in a 25% discount on wine bottle purchases. Plus, qualifying shareholders enjoy complimentary VIP winery tours, monthly wine tastings, and access to exclusive events and private wine selections.[1]
  2. Crimson Wine Group (CWGL): Shareholders score a 20% discount on select wines, and two complimentary tastings at any of their tasting rooms. However, specific share requirements are under wraps – Crimson Wine Group didn't spill the beans when questioned by Investopedia.[2]
  3. Andrew Peller Ltd. (ADW.A): Shareholders can enjoy discounted wines! In 2024, they offered a 15% discount on select wine bundles, along with free delivery on orders of 12 bottles or more.[6]
  4. LVMH (MC.PA) may not be a wine company per se, but it's a French luxury conglomerate running the LVMH Shareholders' Club. As long as you own a single share, and can afford the €475 (about $540) price tag, you can join! Members receive access to an exclusive selection of wines and spirits, invitations to shareholder-only events, and a subscription to a dedicated shareholder magazine.[3,4,5]

The emergence of shareholder perks programs isn't just the grape industry's secret sauce – across consumer-facing sectors, companies are trying to turn retail investors into repeat customers. Now, they're more than just stockholders; they're loyal drinkers!

If you're thinking about investing in wine stocks that offer more than just financial returns, remember: it's best to get in touch with the companies directly to understand eligibility requirements and share minimums.

Investing in wine can pay off in multiple ways. From the joy of sipping a discounted bottle to the excitement of attending VIP events, some publicly traded wine companies are offering shareholder perks like never before. But like a fine wine, the number of these programs is yet to reach its peak – keep an eye on the industry, and your glass will likely be filled with unexpected delights!

[1] https://www.wvvi.com/[2] https://www.crimsonwinegroup.com/[3] https://www.lvmh.com/en/group/lvmh-shareholders-club/[4] https://www.bespokepost.com/magazine/lvmh-shareholders-club-benefits[5] https://www.cnbc.com/2019/06/03/lvmh-continues-to-go-public-with-european-share-sale.html[6] https://www.howey.com/articles/investment-in-andrew-peller-ltd-stock-slumped-in-2024-despite-strong-results-that-beat-estimates/

  1. In the realm of wine investment, companies like Willamette Valley Vineyards (WVVI, WVVIP) are extendicng unique benefits to their shareholders, offering discounts on wine bottles and VIP experiences.
  2. For instance, Willamette Valley Vineyards provides a 25% discount on wine purchases, VIP winery tours, and access to exclusive events for shareholders owning at least 300 shares.
  3. Notably, LVMH (MC.PA), a French luxury conglomerate, invites shareholders to join its Shareholders' Club for just €475, granting access to an exclusive selection of wines, invitations to shareholder-only events, and a subscription to a dedicated shareholder magazine.
  4. Across various consumer sectors, companies are not only focusing on financial returns but also aiming to transform retail investors into loyal customers by offering shareholder perks, such as select discounts and VIP experiences.

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