Skip to content

LOT Polish Airlines flights set to be incorporated in Romania and Poland, as per announcement by Vola owner.

Regional players ITH Group, encompassing Vola.ro, Fru.pl, and GoVola.com, operating in Romania, Poland, and Bulgaria, have undertaken a strategic move by integrating LOT Polish Airlines flights into their platforms. This partnership serves to bolster the group's standing as a strong contender...

Regional travel platform leader ITH Group, encompassing Vola.ro, Fru.pl, and GoVola.com, has...
Regional travel platform leader ITH Group, encompassing Vola.ro, Fru.pl, and GoVola.com, has securely integrated LOT Polish Airlines flights onto its platforms across Romania, Poland, and Bulgaria. This strategic partnership underscores the group's dominance in the region within the flight sector.

LOT Polish Airlines flights set to be incorporated in Romania and Poland, as per announcement by Vola owner.

Rewritten Article

The ITH Group, comprising Vola.ro, Fru.pl, and GoVola.com, based in Romania, Poland, and Bulgaria, has taken a giant leap by directly integrating LOT Polish Airlines flights onto their platforms.

Want to check out this exciting news? Sign Up or Log In to Romania Insider (if you're already a member)

This move amplifies the group's dominance in the flight ticket distribution sector, as per their official statement.

This achievement is all thanks to New Distribution Capability (NDC), an International Air Transport Association (IATA) standard that empowers travel agencies to access competitive airfare deals along with a host of additional services.

Dawid Karas, Deputy Director of Sales for Agencies & Head of NDC at LOT Polish Airlines, said, "We're thrilled to have Vola on board as an NDC partner agency in Central and Eastern Europe. This move is a significant step in expanding our cutting-edge distribution strategy. Central Europe is a vital region for LOT, and this partnership showcases our dedication to its ongoing development."

Daniel Truica, Founder and CEO of the ITH Group, added, "Securing this partnership with LOT Polish Airlines is a monumental victory for the ITH team. It's a testament to our relentless pursuit of creating a digital, customer-focused distribution model."

(Photo Source: Press Release)

The integration of LOT Polish Airlines boosts the ITH Group's offerings, solidifying its position in the regional market. By leveraging NDC technology, the group can provide customers with a more personalized and enhanced travel experience, complete with better access to competitive fares and a variety of additional services. This collaboration underscores LOT Polish Airlines' focus on Central Europe, a critical region for its growth strategy. For the ITH Group, this partnership serves as a confirmation of its efforts to establish a modern, customer-centric distribution model. Byintegrating a major player like LOT Polish Airlines, the ITH Group bolsters its competitiveness in the regional market, potentially attracting more customers seeking diverse and convenient travel options.

The ITH Group, with its new integration of LOT Polish Airlines, strengthens its presence in the regional market, particularly in the realms of finance, business, and technology. By utilizing NDC technology, they aim to offer customers a personalized and enhanced travel experience that includes access to competitive fares and additional services, thereby reinforcing their commitment to create a modern, customer-centric distribution model. This partnership with LOT Polish Airlines, a key player in the industry, promises to boost the ITH Group's competitiveness, attracting a broader customer base seeking diversity and convenience in their travel choices.

Read also:

    Latest