Music composer Anirudh Ravichander, known for his work in Coolie, openly acknowledges using ChatGPT as a tool to combat writer's block while working on a new film.
In the ever-evolving music industry, AI is making its mark as a creative partner, accelerating composition and content creation processes, and assisting with lyric writing. This trend is evident in the latest development in the Tamil film industry, where music composer Anirudh Ravichander has utilized ChatGPT to overcome a creative block in the soundtrack for the upcoming film Coolie.
Coolie, directed by Lokesh Kanagaraj, is one of the most anticipated titles of the year. Starring the legendary Rajinikanth, the film is set to release on August 14, marking Rajinikanth's return to the big screen after Vettaiyan. The film is also significant as it is set in the same universe as the film Leo, which was released in October 2023.
The song Chikitu Vibe in Coolie was initially built around a tuned version of T. Rajendhar's beats. However, after learning that Soubin Shahir would also perform alongside Pooja Hegde in Monica, the song underwent some changes. It was during this process that Anirudh Ravichander discovered the potential of AI in music composition.
One of the lines generated by ChatGPT sparked an idea for Ravichander, helping him to complete the song. Ravichander admitted to using ChatGPT in a recent interview with Sun Pictures, stating that it is better to use AI tools like ChatGPT to overcome creative blocks rather than overthinking about being stuck.
While AI cannot write complete songs or meaningful lyrics independently, as noted by Björn Ulvaeus of ABBA, it is used collaboratively in the music industry. AI serves as an advanced creative assistant, enhancing speed and inspiration, but depending on human artistry for final musical expression.
The use of AI in music composition is not without its legal and ethical challenges. However, platforms are being developed to fairly attribute AI-generated music outputs to original creators, ensuring musicians benefit from the AI-enhanced creative environment.
Coolie is set to have a box office showdown with War 2, starring Hrithik Roshan, Jr NTR, and Kiara Advani. With the anticipation building around the film, fans are eagerly waiting to hear the music composed by Anirudh Ravichander, a well-known music composer famous for delivering some of the biggest musical hits in recent years.
Despite the use of AI, it is important to remember that AI like ChatGPT is transforming music creation workflows by enhancing speed and quality, and augmenting human creativity rather than replacing it. The relationship between artists and AI is collaborative, with AI acting as a tool to complement and accelerate the creative process, managing repetitive or time-consuming tasks so artists can focus more on expression and innovation.
OpenAI CEO, Sam Altman, has warned that it's bad if ChatGPT users think they have a relationship with the AI. Ravichander's use of ChatGPT for the Coolie soundtrack does not indicate a personal relationship with the AI. Instead, it showcases the potential of AI as a tool to aid in the creative process, contributing to the broader transformation of the music industry.
The film industry is also witnessing the integration of AI, as music composer Anirudh Ravichander, in collaboration with ChatGPT, is creating music for Coolie, a highly anticipated movie. In the realm of finance, OpenAI CEO Sam Altman cautions against forming personal relationships with AI, such as ChatGPT, as they are tools designed to aid and accelerate creative processes.
