Tech Company GR8 Tech Introduces CRM Bonus Store for Amplified Player Interaction
In the dynamic world of online gaming, GR8 Tech has introduced a pair of innovative solutions designed to enhance operator performance and player satisfaction. The company's CRM (Customer Relationship Management) system and the Bonus Shop, a gamified player rewards system, are making waves in the industry.
GR8 Tech's CRM system is revolutionising the game by improving key performance indicators through automated currency distribution and gamification. This cutting-edge approach maximises return on investment (ROI) for operators, making it a strategic asset for those aiming to deliver highly personalised player journeys.
The CRM personalises offers to custom player segments, boosting engagement significantly. By doing so, it offers operators a cost-effective way to manage bonuses, helping to optimise retention costs while maintaining an average 80% retention rate. Moreover, GR8 Tech's approach has led to a 25% uplift in first-time deposits.
The Bonus Shop, on the other hand, provides operators with full back-office control, real-time player wallet tracking, and complete front-end customisation. This allows the shop's tone, style, and language to align with any brand, offering tailored player experiences. The Bonus Shop supports personalisation by tailoring offers to specific player segments, ensuring players see and can purchase bonuses they value most.
Key benefits for operators include enhanced player choice and satisfaction, cost-effective bonus management, behavioural motivation, strategic flexibility, and custom pricing control. Players select rewards they want, increasing perceived value and engagement compared to fixed bonuses. Using artificial currency enables delivering greater player value while reducing operator costs versus traditional cash bonuses. Automating currency distribution based on player behaviour encourages key actions, improving retention and other KPIs.
Enabling A/B testing allows operators to compare traditional bonuses with gamified rewards and optimise strategies by market segment. Operators can set custom prices for rewards, granting control over the in-game economy and bonus budget management.
In summary, GR8 Tech's Bonus Shop and CRM empower online gaming operators with a flexible, personalised, and gamified bonus system that improves player satisfaction and retention while optimising operational costs and marketing effectiveness. It's no wonder that 75% of monthly active users interact with gamified tools on GR8 Tech's platform.
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